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Frederick Jay Rubin (born March 10, 1963) is an American record producer and former co-president of Columbia Records. Along with Russell Simmons, he is the cofounder of Def Jam Recordings and also established American Recordings. With the Beastie Boys, LL Cool J, Public Enemy, Geto Boys, and Run-DMC, Rubin helped popularize hip hop music. He has also helped produce some projects outside the genre.[1]

In 2007, Rubin was called "the most important producer of the last 20 years" by MTV[1] and was named on Time's list of the "100 Most Influential People in the World".[2]

In Kanye West's discography, Rubin is best known for being the "reducer" for Yeezus (2013), responsible for transforming a lengthy project into the minimalistic (and much shorter) one made available on release.[2] He also helped produce the opening three tracks to Ye's subsequent album The Life of Pablo (2016).[3][4][5]

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